Digital FuelMedia Kit 2026

SGROI

Total followers

228.9K

Views 90 d

21.1M

−40.1%

Interactions 90 d

1.3M

−43.4%

Engagement

6.3%

−0.3 pt

Followers across 3 channels · since 27 Oct

Channels

IG

@_sgroi

Instagram

Open profile →

Followers

109.9K

Avg. views

62.9K

Avg. interactions

3,391

Engagement

5.9%

−0.9 pt
Last 90 days15,952,407 views −34.7%940,546 interactions −43.2%145,067 profile visits −14.3%

Followers · since 30 Sept

Most viewed content · last 90 days

“Ma non hai paura?”13 Aug · ♥ 15.2K · 💬 440 · ↗ 3,410260.4Kviews6× the averageDopo un po’ inizi a vedere prima.25 Aug · ♥ 14.4K · 💬 560 · ↗ 2,893235.9Kviews5.4× the averageNO SECOND CHANCE non è mai stata solo una frase.15 Sept · ♥ 16.2K · 💬 201 · ↗ 1,111234.4Kviews5.4× the average

Audience age

13-177.3%
18-2423.1%
25-3435.7%
35-4417%
45-5410.8%
55-644.5%
65+1.5%

Gender

88.2% men · 11.8% women

Top countries

Italy 83.9% · India 1.3% · Brazil 1.1%

TT

@nikolas_sgroi

TikTok

Open profile →

Followers

98.6K

Avg. views

36.3K

Avg. interactions

3,341

Engagement

9.2%

+1.4 pt
Videos published in the last 90 days3,985,540 views −51.7%367,041 interactions −42.7%340,638 likes −44.1%22,702 shares −20%106 videos published −15.9%

Followers · since 27 Oct

Most viewed content · last 90 days

🎫 GOLDEN TICKET VIGIL — EICMA 2026 💀🔥 Quest’anno a EICMA ho deciso di regalarvi delle MAGLIE VIGIL… ma dovrete essere voi a trovarle! 👀 Ho c27 Oct · ♥ 23.3K · 💬 128 · ↗ 7,725271.3Kviews15.4× the averageNO SECOND CHANCE non è mai stata solo una frase. È un promemoria. Per quando perdi lucidità. Per quando la rabbia prende il controllo. Per q15 Sept · ♥ 35.6K · 💬 176 · ↗ 1,706215Kviews12.2× the averageNon pensavo che avrei postato questo video così presto. La mia R1 è ufficialmente in vendita. E per me non è semplicemente “una moto che ven6 Oct · ♥ 15.5K · 💬 139 · ↗ 701189.1Kviews10.8× the average
YT

@sgroi_nikolas

YouTube

Open profile →

Subscribers

20.4K

+1,804 (+9.7%)

Avg. views

16.3K

Avg. interactions

320

Engagement

1.6%

−0.3 pt
Last 90 days1,197,080 views −53.9%19,606 interactions −59.6%24,413 watch hours −39.8%2:25 avg. view duration +48%

Subscribers · last 90 days

Most viewed content · last 90 days

SCARICO PIÙ POTENTE CHE ABBIA MAI SENTITO SU DUCATI PANIGALE V48 Sept · ♥ 1,955 · 💬 83126.7Kviews19.4× the averageTI ALLENI CON KEVIN: sogno vs realtà10 Oct · ♥ 1,910 · 💬 1362.3Kviews9.5× the averageAPRILIA RS 125 SIC 5822 Sept · ♥ 1,281 · 💬 6457.1Kviews8.7× the average

Audience age

13-175.9%
18-2411.4%
25-3424.1%
35-4419.9%
45-5420.4%
55-6413.3%
65+5.2%

Gender

94.2% men · 5.8% women

Top countries

Italy 91.5% · Germany 1.2% · Switzerland 1.2%

Partners & collaborations

Ambassador

SHARK

Since 2026

REV'IT!

Since 2026

SHOT

Since 2026

Collaborations

Benelli

Nov 2026

Flying Flea

Nov 2026

LYVA

Nov 2026

Royal Enfield

Nov 2026

Hero MotoCorp

Oct 2026

Segway

Oct 2026

MotoPath

Sept 2026

MotoSpeed

Sept 2026

Chigee

Jul 2026

SponsorizzaPassioni

Jun 2026

GripMoto

May 2026

BMW Motorrad

Apr 2026

Fantic Motor

Apr 2026

Temu

Mar 2026

Moto Moto

Feb 2026

Powerbike

Feb 2026

Tecnica Moto

Jan 2026

Trofeo Italiano Amatori

Jan 2026

Contact

Let's work together.

Nikolas Sgroi · Digital Fuel SRL · [email protected]

Instagram: @_sgroi · TikTok: @nikolas_sgroi · YouTube: @sgroi_nikolas